CREDENTIALS · EXPERIENCE · CONTINUOUS LEARNING
Hands-on systems experience backed by ongoing platform learning.
Certifications matter most when they can be translated into practical work.
My focus is on applying CRM, automation, reporting and operations knowledge to real business processes rather than collecting badges for their own sake.
HUBSPOT CERTIFICATIONS
Core HubSpot certifications across sales, marketing, service and content.
These support the broader hands-on experience behind CRM architecture, workflows, reporting, lifecycle management and administration.
Marketing Hub Software
Service Hub Software
Content Hub Software
Email Marketing
Sales Management
BOOTCAMPS & ADVANCED LEARNING
Continuing to deepen the operational side of HubSpot and AI.
Current learning extends beyond the standard certifications into administration, ABM, RevOps, workflows, analytics and AI readiness.
01
HubSpot Super Admin Bootcamp
02
Account-Based Marketing Bootcamp
03
AI Bootcamp and AI-Readiness Accelerator
04
RevOps in HubSpot
05
Workflows
06
Reporting & Analytics
07
AI for Go-to-Market teams
PRACTICAL EXPERIENCE
More than a list of certifications.
The strongest proof is the work itself and the ability to connect systems decisions back to the wider business.
CRM Architecture
Contact and Deal object design, properties, pipelines, lifecycle stages, associations and record structure.
Automation
50+ workflows built and supported across sales, customer handovers, lifecycle movement and operational administration.
Reporting
Dashboards and reporting across pipeline, activity, lifecycle, conversion, customer operations and revenue visibility.
Data Quality
Duplicate reduction, ownership, data consistency, historical consolidation and practical governance.
Cross-Functional Operations
Work spanning Sales, Marketing, Client Success, Delivery, Finance and executive reporting needs.
Change & Adoption
Documentation, process communication and training so teams understand how and why a redesigned system should be used.
TOOLS & SYSTEMS
A broader toolkit around the CRM.
HubSpotMicrosoft 365OutlookTeamsLinkedInDripifyReferral FactoryChatGPTClaudeGoogle WorkspaceWordPressElementorGoogle Analytics
SELECTED RECOGNITION & LEARNING
Keeping the learning connected to where CRM and operations are heading.
01
World Learning Week 2026
02
Building an AI Leading Organization
03
Admin Hug Member
04
Generative AI Mastermind
05
Operations Management A-Z
THE CREDENTIALS ARE THE FOUNDATION
The real question is what the system needs to do for your business.
If you have a CRM, reporting or operations problem, we can start with the business outcome and work backwards to the right solution.